Pop music star Katy Perry announced Wednesday that she’s dropping a non-fungible token (NFT) collection, as well as her purchase of a minority stake in Theta Labs, a firm focused on decentralizing peer-to-peer video streaming using blockchain technology.
According to a Theta Labs release, Perry’s collaboration with Theta Network involves the sale of digital collectibles derived from her approaching “Play” residency in Las Vegas this December.
هیجان‌زده و 👀 کنجکاو👀 که دارم FIRST خود را راه‌اندازی می‌کنم #nfts اواخر امسال با Theta_Network. منتظر لحظات به یاد ماندنی و خلاقانه از محل اقامت من باشید 🍄 که هم یک مجموعه دیجیتال و هم یک تجربه IRL است 😱 ملموس😱 برای اطلاعات بیشتر پیش ثبت نام کنید! https://t.co/kiEwPLZH4T pic.twitter.com/uYNhpDW8oy
- کیتی پری (katyperry) ژوئن 30، 2021
The actual sale of the NFTs likely will begin in Q4 of this year, according to Theta Network’s NFT platform ThetaDrop.
در حالی که carbon footprint of NFTs has been hotly debated due to the energy consumption of the proof-of-work-based Ethereum network, the Theta protocol’s blockchain uses a proof-of-stake model that aims to mitigate energy usage.
“Look out for memorable & creative moments from my residency that’s both a digital collectible AND an IRL experience,” Perry نوشت در توییتر.
Perry’s not the only star to drop an NFT this year. The boxer Mayweather فلوید launched an NFT collection in late May, and the rapper Jay-Z به has shown his support too — especially in the acquisition of his music streaming platform جزر و مدی. However, Perry’s financial stake in Theta Labs suggests the music star may be eyeing future projects involving blockchain.
