Martin Audio tackles climate crisis by planting 50,000 trees

Martin Audio has completed a project to plant 50,000 trees – and has committed to planting another one for each line array cabinet sold.

Managing director Dom Harter said: “Our approach to environmental sustainability extends to our complete operation, aiming to embed us within the circular economy. We believe the only way to make sure we’re doing the right thing is to look at our products in detail across the whole lifecycle, starting with production, then logistics, energy consumption and end-of-life treatment.

“It’s going to take time, but we’re aiming to map the lifecycle of every product. Through this detailed work, we’re starting to uncover the environmental hot spots in our products, and what we can do about it. The work involved will not only involve holistic sustainable design, but also packaging, energy efficiency and the headquarters building.”

The company teamed up with Ecologi to plant 50,000 native trees. Afforestation projects transform the landscape, increase biodiversity, improve resilience to climate change and, over time, as the trees mature, they will sequester carbon within the soil to fight global heating.

Martin Audio has also introduced a dedicated environment page to its website, detailing its approach to the climate emergency.