Spitfire Homes has turn into the primary UK housebuilder to launch a present residence and buyer suite within the metaverse.
Utilizing the most recent digital actuality expertise, Spitfire’s idea permits prospects to expertise a totally immersive tour of its new home kind vary, the Dovecliff, earlier than it has even been constructed.
The digital viewing, led by a Spitfire Homes consultant, is a first-of-its-kind expertise within the metaverse and permits prospects to benefit from the advantages of rising expertise to expertise a brand new residence off-plan.
Mark Swaddle, senior advertising supervisor at Spitfire Homes, stated: “We like to think differently about how we can engage with our customers in new and exciting ways, and understand that it can be hard to visualise new homes off-plan. Harnessing the metaverse is one way to help overcome this.”
“This immersive new expertise will enable prospects to expertise a digital present residence viewing – guided by a member of the Spitfire staff – from the consolation of their very own residence, anyplace on this planet.
“Our aim at Spitfire Homes is to raise the bar of quality in housebuilding, but just as important as the design, specification and construction of a new home is the ease of the purchasing process and quality of the customer support.”
“We’ve been working hard behind the scenes to understand how we can utilise this new technology to enhance the customer experience, easing the purchase process and providing a true virtual reflection of the quality homes we build.”
In March 2021, the Midlands-based housebuilder relaunched to fulfill a wider vary of necessities and budgets together with first-time patrons, households and downsizers in addition to these in search of premium properties. This concerned introducing a design-led home kind vary, whereas delivering high-spec properties in its Bespoke Assortment.
The Dovecliff is a brand new three-bedroom indifferent property with a double-fronted format and an open-plan residing space flowing out into the rear backyard. It additionally features a kitchen and eating space that includes glazed French doorways, and a spacious dual-aspect front room.
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