Szakértői tanácsok, amelyek segítenek a web3-as cégeknek túlélni a bizonytalan gazdasági időket

Szakértői tanácsok, amelyek segítenek a web3-as cégeknek túlélni a bizonytalan gazdasági időket

Időbélyeg: 24. október 2023. 12:00
Expert advice to help Web3 companies survive precarious economic times PlatoBlockchain Data Intelligence. Vertical Search. Ai.

Egyetlen iparág és egyetlen üzlet sem rajong a gazdasági bizonytalanságért, és sok pénzügyi szakértő a jelenlegi globális piacot bizonytalannak tartja. Míg minden vállalkozásnak meg kell vizsgálnia a műveletek megerősítésének és a költségek csökkentésének lehetőségeit a hanyatló gazdaságban, ez az erőfeszítés különösen nagy kihívást jelenthet a Web3-vállalatok számára, amelyek viszonylag fiatalok, kevesebb rendelkezésre álló erőforrással rendelkeznek, mint jobban megalapozott Web2-es társaik, és a kereteken belül működnek. egy iparág, amit sok kívülálló nem ért és nem érti az értékét.

Should the macro-economy take the turn some are predicting, only those companies — no matter their industry — that have taken steps to prepare for the storm will weather it well (or at all). Below, 14 members of Cointelegraph Innovációs Kör share their advice to help Web3 companies take proactive steps to ready themselves and their communities for what could be a difficult road ahead.

Határozza meg a célját

In an uncertain market, Web3 companies must have a defined purpose. Curious participants looking to expand their financial, social or cultural horizons through a novel service must first be convinced of its utility. Discussions of value aside, true innovation reshapes how users spend equally precious commodities: time and energy. To remain competitive, executing well is only half the battle. – Olekszandr Luckevics, CEX.IO

Oldjon meg egy valós, nagy értékű problémát

Engineer value within your product, platform or protocol and solve a real, high-value problem. Customers pay for painkiller products — those that solve immediate problems — not for vitamins — “nice to have” products. Web3 companies must gravitate toward considering the magnitude of a given problem and the value they can add, not just be “me too” players living on hype. – Nitin Kumar, zblocks

Építsen márkát világos történettel és értékajánlattal

What do Apple, Microsoft, Instagram and Slack have in common? All are global, household-name brands that started during times of economic recession. The lesson here is: Don’t just build a company or a product; build a brand with a clear story and value proposition that will justify your existence even when times are tough. That’s what will carry you through. – német Ramirez, THE RELEVANCE HOUSE AG

Részesítse előnyben a napi aktív felhasználók számának növelését

Web3 companies should prioritize increasing their daily active users as a metric of genuine engagement. Simultaneously, they must extend their financial runway to ensure sustainability over the next six months, even in a volatile economy. Attracting a broad customer base will be key, but retaining them with trust and value will be paramount. – Koldits Erki, OÜ Popspot

Célozza meg a kevésbé lényeges területeket a költségcsökkentés érdekében

Reduce costs without reducing your upside. When adapting to difficult market conditions, Web3 businesses should ask themselves which expenses are most vital to the company’s core value proposition. Then, target less essential areas for cost cutting while preserving the elements that are critical for your product quality and sustainable growth. – Wolfgang Rückerl, ENT Technologies AG

Találja meg a módját, hogyan növelheti a Web2-es vállalkozások értékét

Target a basic customer need to de-risk your company. I don’t believe Web3 technology has to be segregated from the rest of the economy; there’s no reason to rebuild the entire market economy for Web3. Find a way to add value to Web2 businesses, and plan now to scale up when it makes sense. I think we’re through the times of easy money and flash-in-the-pan successes. Play the long game. – Stephanie Szóval, Kockafej

Fókuszban az interoperabilitás

Web3 companies should focus on interoperability. As the economic landscape shifts, the ability to seamlessly integrate with various blockchains and traditional financial systems could be a lifeline. It not only diversifies risk, but also opens up new avenues for user acquisition and revenue. Being too insular in your tech stack can be a hidden vulnerability when the market tightens. – Tiago Serôdio, Partisia Blockchain

Építsd fel termékedet és a fő támogatók közösségét

Now is a good time for a Web3 company to reevaluate and focus on building its product and its community of core supporters. As the market quiets down, a lot of the high-profile, low-substance companies will go into hibernation. Conversely, the ones in it for the long haul have an opportunity to grow their user bases and feature lists away from the cacophony that has come to characterize bull markets. – Jason Fernandes, AdLunam Inc.

Részesítse előnyben az erős biztonságot és kockázatkezelést

Prioritize strong security measures and hefty risk management strategies to protect digital assets and user data against potential vulnerabilities and uncertainties. In the volatile Web3 space, data leaks can be devastating. Implementing decentralized storage, advanced encryption and continuous security audits is paramount to safeguarding both user trust and your company’s reputation. – Anthony Georgiades, Pasztell hálózat

Kerülje a társadalmi befolyásolókra fordított kiadásokat

Web3 companies should refrain from spending on social influencers. After 2022, many influencers on YouTube, TikTok, and similar platforms fell from glory due to their paid endorsements of Luna and FTX prior to their unprecedented crashes. These social influencers lost respect in the industry, and there is still mistrust among the public. It’s definitely not worth the potential reputation hit. – Ayelet Noff, SlicedBrand

Keressen hatékonyabb marketing módszereket, és tartsa a kapcsolatot a szabályozókkal

There will be economic uncertainties forever. To deal with unseen and precarious financial times, Web3 companies should focus on more efficient ways of marketing, like replacing ads with SEO. Further, they should stay in constant touch with regulators to seek their support wherever possible. This also helps to address some of the misunderstandings that regulators have about crypto. – Abhishek singh, Elismerõ

Rendeljen erőforrásokat a keresett innovációkhoz, és helyezze a hangsúlyt a minőségre a mennyiség helyett

The most important step when resources are constricted is to identify areas that are most in demand and allocate resources to those technological innovations. Second, offer quality over quantity to your community, and distinguish your brand by building with purpose — the Web3 space frequently “builds in public,” which is beneficial and can be leveraged to bolster both of these points. – Megan Nyvold, bingx

Mutassa be a Web3 irányítási modellek erejét

Times of economic uncertainty provide an opportunity to showcase the power of Web3 governance models. It’s time for Web3 companies, particularly DAOs, to get their ships in order and mitigate their financial risks in a fast-evolving economic landscape. Accountability and transparency will allow them to prioritize resilient revenue streams and collectively ensure long-term viability. – Sheraz Ahmed, STORM partnerek

Tartsa izgatottan a fejlesztőket és a közösséget

As low global liquidity levels lower crypto token prices, keeping both your developers and your community excited will become a challenge in this bear market. Stay ahead of the pack in terms of technology; don’t rest on previous bull market victories. If you need to airdrop some NFTs or tokens to developers and active community members, go ahead. – Zain Jaffer, Zain Ventures

Ez a cikk a Cointelegraph Innovation Circle-en keresztül jelent meg, amely a blokklánc technológiai iparág felsővezetőiből és szakértőiből álló ellenőrzött szervezet, akik a kapcsolatok, az együttműködés és a gondolatvezetés erejével építik a jövőt. A kifejtett vélemények nem feltétlenül tükrözik a Cointelegraph véleményét.

Időbélyeg:

Még több Cointelegraph