New York Times Revives Its AR Storytelling on Instagram with Tokyo Olympics Experiences

Old school media stalwart The New York Times launched its augmented reality news content in 2018 with a feature on the athletes of the Winter Olympics. However, after a solid year of AR reporting, the Times all but abandoned its AR news coverage via its mobile app, instead opting to publish AR content via the Spark AR platform from Facebook. Don’t Miss: Google Adds More Olympic Athletes to Its Roster of Augmented Reality Search Content Now, the publication’s AR journey has come full-circle with a pair of AR camera effects visualizing the physics behind two of the sports of the Summer Games… more