PSCo to showcase virtual production at the PLASA Show

PSCo is to take its biggest-ever stand at the PLASA Show, to showcase an expanded line-up of vendors and solutions to cater for new growth markets.

The specialist display and trade-only rental company will present its virtual production offering for the live-events industry, supported by new ecosystem partners disguise and Brompton Technology, as well as new solutions from Absen, Barco, Aluvision and Epson.

The PLASA Show, which takes place at London Olympia on 4-6 September, attracts 3,000 rental companies and event professionals, and more than 200 international brands.

The star attraction on PSCo’s 56sq m stand will be a live xR stage to demonstrate the possibilities of extended reality for virtual production, which will be powered by a disguise media server, Absen LED and Brompton LED processing.

PSCo will also be presenting the latest image processing solutions from Barco, including the E2 Gen2 and S3 4K Tri-Combo presentation systems. The company has recently enhanced its partnership with Barco and significantly expanded its fleet, introducing a range of Barco EventMaster products for trade rental, which will complement its extensive range of LED and projection display solutions.

Visitors will pass through an LED tunnel integrating Aluvision’s Hi-LED R1476 product. Part of the award-winning Hi-LED 55 series, the tiles can be used as a flat LED wall, or in floor, curved or cube configurations. They can be incorporated into the Aluvision modular frame system, which is popular with stand builders for exhibition applications thanks to the reusability and cost-saving benefits compared with custom builds.

Also on show will be the new EB-PU2220B from Epson. The 20,000 lumens projector is 60% smaller and 50% lighter than its predecessor. The UK’s best-selling LED rental series with Absen Polaris PL2.5 Pro 2.5mm, powered by Brompton Technology processing, will be utilised for the XR stage and PL2.5 Pro Novastar, with seamless edge panels on the reception desk area.

PSCo has more than 600sq m of PL2.5 Plus, PL3.9 and PL3.9 XL products arriving in the autumn, as well as 300sq m of Brompton-configured PL2.5 Pro. These will be available to buy or hire, so visitors will be able to pre-order at the show.

Tom Allott, PSCo’s asset manager, said: “We are looking forward to meeting trade rental partners from across the live-events industry at PLASA to announce some exciting new vendor partnerships. We are also presenting an expanded range of display solutions, including award-winning LED from Absen and Aluvision, Brompton LED processing, Epson laser projection, Barco image processing and disguise media server solutions, to meet all your event needs.”

PSCo will be on stand G21 at the PLASA Show. To register for the event, click here.