The Crypto Roundup: 29 September 2023 | CryptoCompare.com

Investment management firm VanEck has raised its marketing efforts for its upcoming Ether exchange-traded fund (ETF) with the release of two “Enter the Ether”-themed television commercials. The Ethereum Strategy ETF (EFUT) is coming in the near future.

The promotional gambit comes as VanEck published a press statement about EFUT that indicated the fund will be listed on the Chicago Board Options Exchange and be managed by Greg Krenzer, the head of active trading at VanEck.

EFUT is set to invest in standardized, cash-settled ETH futures contracts trading on exchanges registered with the Commodity Futures Trading Commission (CFTC). The fund will join VanEck’s other crypto offering, the VanEck Bitcoin Strategy ETF (XBTF).

The television advertisements, according to Bloomberg ETF analysts Eric Balchunas and James Seyffart, could mean that the Ether futures ETFs are coming “sooner than expected.”

Per Seyffart, the new Ethereum futures ETF could launch as soon as Monday, despite a recent document suggesting a 60-day lead-time before the fund becomes operational. The analysts noted their understanding is “that the SEC is accelerating approvals for these things.”

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• Source: https://www.cryptocompare.com/email-updates/daily/2023/sep/29/