In order to advertise, crypto companies have to be registered with the authority or have their ads approved by a company that’s authorized to do so. The rules require firms to include risk warnings and to have a 24-hour cooling off period for first time buyers.
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- Source: https://www.coindesk.com/policy/2024/02/14/uk-financial-watchdog-issued-450-alerts-on-illegal-crypto-promotions-in-last-three-months-of-2023/?utm_medium=referral&utm_source=rss&utm_campaign=headlines
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