Budweiser purchased a Budweiser-inspired rocketship non-fungible token on August 24 for 8 ethereum, which is equivalent to around $25,704, according to OpenSea marketplace.
This image, which was eventually used for its Twitter profile, is called the “Life of Party”, featuring three beer cans forming the body of a rocketship. The beer giant has acknowledged “Life of the Party’s” creator, Tom Sachs, through a retweet.
But reports have arisen that Budweiser has sanctioned this NFT, but as of this writing, its Twitter followers can still view the three-can image.
Pop-opening a crypto venture
It is getting clear that the beverage giant is getting more interested in the fast-growing crypto space. After its NFT purchase, Budweiser followed it by buying the Beer.eth domain name through Ethereum Name Service on OpenSea for 30 ETH ($96,000)
The Budweiser brand is owned by Anheur-Busch InBev, and all beer brands under its umbrella have already made their moves into the crypto space.
Last June, Stella Artois, the company’s UK-based beer brand, has released a series of branded skin NFTs which can be used on horses in the digital racing game Zed Run. Also, Anheuser-Busch InBev has also launched a blockchain-powered platform that allows customers to track the supply network of their beers.
More on Budweiser
Budweiser is an American-style pale lager and was introduced in 1876 and became one of the best-selling beers in the United States. The name Budweiser is a German derivative adjective, which means “of Budweis” since the beer was being brewed in Budweis, which was the former name of the Czech Republic.
Image courtesy of Cointelegraph News/YouTube
Source: https://bitcoinerx.com/blockchain/budweiser-purchases-a-120000-nft/
